Page 63 - HAND EMBROIDERY ARTISAN_TT

Fig 1 Fig 3

4 Washerman: Washes the fabric. And irons it after
washing, than ironed fabric is send to the broker.
2 Master Artisan / Contractor / Middleman (Naqaash) (Fig 4)
(Fig 2)
Fig 4
One who block prints the fabric, than the printed shawl
is sent to artisan
• Role: Acts as a link between the artisan and the
weaver
• Duties
- Provides raw materials (pashmina, silk,
threads)
- Distributes designs and takes finished goods
from artisans
- Pays artisans per piece or based on design
intricacy
• Sells to: Wholesalers or exporters.
Fig 2

5 Wholesaler
3 Cooperative Societies (in some cases) (Fig 3)
• Role: Purchases products in bulk from contractors
Artisan: person who makes things skillfully, or cooperatives.
especially with his/her hands. One who embroider
the shawl. Than the shawl is send to washerman for • Adds value
washing - Grading, labeling, packing
• Alternative path: Some artisans are part of - Sometimes adds branding
cooperatives or self-help groups.
• Sells to: Exporters, retailers, or online platforms.
• Benefits
6 Broker: A broker is a person or entity that arranges
- Better wages transactions between a buyer and a seller. This may

- Collective bargaining power be done for a commission when the deal is executed.
A broker who also acts as a seller or as a buyer
- Training and quality control becomes a principal party to the deal.
H & C: Hand Embroidery Artisan : (NSQF - 2024) R.T. Ex.No 1.9.52-58 53